Shopify shows revenue.
UpProfio shows what you keep.
Your true net profit in real time, after COD, RTO, GST, shipping, fees, and ad spend. Built from the ground up for the way Indian D2C brands actually sell on Shopify.
A real UpProfio dashboard, shown with demo-store data.
Global profit apps weren’t built for COD, RTO and GST.
The costs that quietly erase Indian D2C margins are the ones generic tools ignore. UpProfio is built around them — with actual numbers, not estimates.
of COD orders come back (RTO)
— versus under 2% for prepaid. Every RTO costs you shipping both ways and the sale itself. UpProfio books the real RTO loss per order, straight from your courier.
COD and prepaid, split out
A COD order looks like revenue until it returns. See true margin for COD and prepaid separately, risk-adjusted for expected RTO — so you know what you actually keep.
Revenue isn’t yours to keep
GST you collect isn’t profit, and input credits lower your real cost. UpProfio’s P&L is GST-aware, so your net profit is actually net.
Industry data: COD RTO averages ~26% vs under 2% for prepaid (GoKwik network); festive-season COD returns can exceed 50%.
The comprehensive integration stack for Indian D2C.
UpProfio connects with the tools you already use, pulling data to give you a complete, accurate view of your profitability.
Every source feeds the UpProfio engine, distilled into one true profit number.
Don't see your tool?
We are constantly adding integrations for the Indian market. Tell us what you need.
Every cost accounted for,
none of the spreadsheets.
Go beyond revenue. UpProfio pulls in every expense to show your actual bottom line, localized for how Indian merchants really sell.
Ad Spend & ROAS
Connect Meta Ads and Google Ads to pull daily spend automatically and see real return on ad spend, netted against actual profit.
Full Cost Control
Set cost of goods (COGS), shipping, payment and gateway fees, and any custom costs. UpProfio applies them across every order and report.
COD vs Prepaid Split
See how cash-on-delivery and prepaid orders each affect your real margin, so you know which mix is actually making you money.
RTO Loss Tracking
Quantify return-to-origin losses, the biggest silent margin-killer for COD stores, by order and by region, and see the hit to your margin.
P&L & Exports
A clear profit-and-loss view of where your money goes, plus best and worst products by profit. Export orders, P&L, product and marketing reports anytime.
GST-Aware Reports
Costs and margins are calculated with GST handled correctly, so your profit numbers reflect Indian tax reality out of the box.
hub Localized Integrations
Sync with the platforms Indian e-commerce actually runs on.
See what returns really cost you
Track return-to-origin losses by order and region, and their true impact on your bottom line.
The smarter choice for Indian brands.
Generic profit apps do not understand COD, high RTO rates, and Indian tax structures. UpProfio is built from the ground up to handle the realities of scaling a D2C brand in India.
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COD-aware profit
See how cash-on-delivery orders and their returns change your real margin, not just your revenue.
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GST handled correctly
GST is separated from net revenue so your profit calculation is accurate for Indian tax.
schedule Coming soon: an AI assistant (UpProfio MCP) to query your numbers, plus a mobile app with a home-screen widget.
Your real costs — pulled, not guessed.
Most profit apps estimate fees with a flat formula and miss half your ad spend. UpProfio reconciles the actual numbers from your connected accounts, order by order.
Actual gateway fees
Settled Razorpay and Cashfree MDR reconciled per order — not a flat percentage guess.
Actual shipping & RTO
Real delivery status and return costs from Shiprocket and Delhivery, so RTO loss is counted where it happens.
Full ad spend
Meta and Google spend netted daily — not just the fraction UTM tracking can see.
Real profit, from real numbers.
UpProfio is live with growing Indian D2C brands, reconciling true net profit across COD, RTO, GST, shipping, fees and ad spend — automatically, every day.
tracked across live brands
automatically into every profit figure
from actual data, not estimates
Built on Shopify • Your store data is encrypted and never sold.
Start free. Pay only as you grow.
Every plan includes every feature. You only pay for more monthly order volume — no per-order charges, ever.
No credit card to start • No per-order overage • Cancel anytime
See full pricing →Questions, answered.
How does UpProfio calculate my true net profit?add
It starts from your Shopify orders and subtracts every real cost: product cost (COGS), shipping, payment-gateway fees, COD and RTO losses, GST, and your Meta and Google ad spend — pulled from your connected accounts, not estimated.
How do you handle COD and RTO?add
We read actual delivery status from your courier (Shiprocket or Delhivery). A returned COD order is booked with both shipping legs and no sale, and unresolved COD is risk-adjusted by your store’s real RTO rate — so your profit reflects what actually gets delivered.
Is it GST-aware?add
Yes. The GST you collect is separated from revenue, and input credits lower your real cost — so the net profit you see is genuinely net.
How long does setup take?add
Install from Shopify, then connect each tool with a single login or API key — guided, with short how-to videos. Your dashboard fills in automatically as orders sync.
Is my data secure?add
Your store data is encrypted at rest and never sold. You can disconnect any integration at any time.
What does it cost?add
Free for up to 100 orders a month with every feature. Paid plans start at ₹399/mo as your volume grows, each with a 14-day free trial and no per-order overage.
Ready to take control of your margins?
Stop losing money to hidden RTOs, shipping, and payment fees. See your true profit after every cost, and make decisions that actually move your bottom line.
Free up to 100 orders/mo • All features • Paid plans from ₹399/mo • No credit card to start